Premium Automobiles officially opens DEEPAL showroom in the Leng Kee motor belt.
The new Singapore base of the high-tech Chinese EV brand by Changan is at the second level of the prominent Premium Automobiles building at 281 Alexandra Road, with aftersales service conveniently in the basement.
DEEPAL is the third Chinese EV brand brought in by Premium Automobiles, which introduced Zeekr and Xpeng to the Singapore market last year after it transitioned from Audi retail.
The DEEPAL business in the Asia Pacific kicked off in Thailand two years ago, expanded to Australia in 2024 and continued growing this year, with Hong Kong and Singapore joining the network. DEEPAL also aims to establish 100 dealerships in 10 European countries by the end of 2025.
The Singapore-spec DEEPAL S05 is slated to go on sale in the 4th quarter of 2025.
The first DEEPAL model to go on sale in Singapore is the S07, an electric SUV with plenty of premium features for its price ($220,999 including Cat B COE and after applicable rebates at time of publishing). The S07 comes with a five-year vehicle warranty and a 10-year battery warranty.
The features in question include a 15.6-inch infotainment touchscreen (which can be angled towards the driver or front passenger), cockpit voice control, 14-speaker hi-fi audio (including a speaker embedded in the driver’s headrest), a panoramic glass roof, a head-up display with augmented-reality navigation information, and a comprehensive suite of driving-assistance systems.
Powering the rear-drive S07 is a 160kW/320Nm single motor with a 79.97kWh battery. The car has a range of up to 475 kilometres on a full charge.
The DEEPAL E07 is an unusual utility vehicle for people who value utility.
Shen Xing Hua, managing director of Changan Automobile Southeast Asia who officiated at the DEEPAL showroom opening, told Motorist: “Mr Hadi (Widjaja Tanaga, president of Premium Automobiles Group) is confident in the brand and products. We improved the DEEPAL S07 chassis for Singapore, and will do it for our subsequent models.”
The next DEEPALs slated for Singapore next are the S05, which is a smaller electric SUV than the S07, and the E07, an unusual electric SUV which emphasises the utility aspects with its designer cargo bed.
Premium Automobiles Group president Hadi Tanaga (left) and Changan Automobile Southeast Asia managing director Shen Xing Hua.
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